Total return
What is total return?
Total return counts price change plus dividends and other distributions. It is the only honest way to compare investments where some pay income and some do not.
- Written by
- Suggested Investments Research Team
- Content type
- Reference definition
- Published
- 2026-09-13
- Last reviewed
- 2026-09-13
Price charts understate income payers
A chart that shows only price omits every dividend ever paid. For income-paying companies over long periods, that omission is large.
Costs and taxes come after
Total return is measured before your fees and taxes. Your own outcome is always lower than the published figure.
A worked example
A share that rose 5% and paid a 3% dividend delivered roughly an 8% total return for the period.
The mistake people make
Comparing a total-return figure for one investment against a price-only figure for another.
How we use it
Where we use historical price data, dividends and splits are handled from adjusted records so comparisons are not silently distorted.
Related terms
Sources and methodology
- EDGAR full-text and structured filing data — U.S. Securities and Exchange CommissionPrimary source
- Investor.gov investor education — U.S. Securities and Exchange CommissionPrimary source
Keep reading
- Investing Glossary
Every investing term we use, defined once and in plain English — from compounding and drawdown to Form 13F and share dilution.
- Compound interest
Compound interest is growth earned on both your original money and on the growth it has already produced. It is the reason long holding periods matter more th
- Dollar-cost averaging
Dollar-cost averaging means investing a fixed amount on a fixed schedule regardless of price. It removes the need to decide when to invest, and it buys more s
- Free cash flow
Free cash flow is the cash a business has left after paying the costs of running and maintaining itself. It is the cash that can fund dividends, buybacks, deb
- Expense ratio
An expense ratio is the annual percentage of your money a fund keeps to run itself. It is deducted from returns quietly, every year, whether the fund performs
- Maximum drawdown
Maximum drawdown is the largest peak-to-trough fall an investment has suffered over a period. It measures the worst stretch an investor would have had to sit
Educational information only. Nothing here is a recommendation to buy or sell any investment, and no research measurement removes the risk of loss.