Total return

What is total return?

Total return counts price change plus dividends and other distributions. It is the only honest way to compare investments where some pay income and some do not.

Written by
Suggested Investments Research Team
Content type
Reference definition
Published
2026-09-13
Last reviewed
2026-09-13

Price charts understate income payers

A chart that shows only price omits every dividend ever paid. For income-paying companies over long periods, that omission is large.

Costs and taxes come after

Total return is measured before your fees and taxes. Your own outcome is always lower than the published figure.

A worked example

A share that rose 5% and paid a 3% dividend delivered roughly an 8% total return for the period.

The mistake people make

Comparing a total-return figure for one investment against a price-only figure for another.

How we use it

Where we use historical price data, dividends and splits are handled from adjusted records so comparisons are not silently distorted.

Related terms

Where investment returns come from

Sources and methodology

  • Investing Glossary

    Every investing term we use, defined once and in plain English — from compounding and drawdown to Form 13F and share dilution.

  • Compound interest

    Compound interest is growth earned on both your original money and on the growth it has already produced. It is the reason long holding periods matter more th

  • Dollar-cost averaging

    Dollar-cost averaging means investing a fixed amount on a fixed schedule regardless of price. It removes the need to decide when to invest, and it buys more s

  • Free cash flow

    Free cash flow is the cash a business has left after paying the costs of running and maintaining itself. It is the cash that can fund dividends, buybacks, deb

  • Expense ratio

    An expense ratio is the annual percentage of your money a fund keeps to run itself. It is deducted from returns quietly, every year, whether the fund performs

  • Maximum drawdown

    Maximum drawdown is the largest peak-to-trough fall an investment has suffered over a period. It measures the worst stretch an investor would have had to sit

Educational information only. Nothing here is a recommendation to buy or sell any investment, and no research measurement removes the risk of loss.