Company research

PLOW · NYSE

Douglas Dynamics Inc

Consumer Cyclical · Auto Parts

$39.83

+0.33%

Close on Oct 29, 2026

Research data through 2026-10-29

Long-term research evidence only. No price targets, no trading signals, no recommendations.

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Pro Investor Academy research

Research data through Oct 29, 2026. Research is updated periodically, not in real time.

Quality

48

of 100 · stored research reading

Stored Quality research reads 48 of 100, in the weaker band of the covered universe. This is a research reading about business durability, not a view on the share price.

Quality research measures durability of the business itself from stored fundamentals: balance-sheet strength, profitability consistency and cash generation. It is a research reading, not a prediction of future returns.

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Fundamental Momentum

48

of 100 · stored research reading

Stored Fundamental Momentum research reads 48 of 100. This describes reported financial change already disclosed, with no forward-looking claim.

Fundamental Momentum research measures the direction of recently reported company fundamentals compared with the company's own history. It describes reported change, not future price movement.

How this is measured

Capital Returns

Moderate

53

of 100 · stored research reading

Stored Capital Returns research reads 53 of 100, recorded as moderate. Stored records show 13 consecutive years of dividend payments. Share count has increased at about 0.1% a year in the stored window.

Capital Returns research measures how a company has actually returned cash to shareholders: dividend record, buyback effectiveness, dilution control and how those payments were funded.

How this is measured

Valuation context

Price / earnings
17.4

Stored ratios recorded at the last research date (2026-10-28). Valuation Intelligence remains research context and is not a validated allocation signal.

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Research Collections

This company does not currently satisfy any collection rule. That is a stored research result, not a judgement about the business.

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In the company’s own words

What this company does

Home to the best-selling brands in the industry, Douglas Dynamics, Inc. (the "Company," "we," "us," "our") is North America's premier manufacturer and upfitter of commercial work truck attachments and equipment. For more than 75 years, the Company has been innovating products that enable end-users to perform their jobs more efficiently and effectively, providing opportunities for businesses to increase profitability. Our commitment to continuous improvement enables us to consistently produce high quality products and drive shareholder value. The Douglas Dynamics portfolio of products and services is separated into two segments: First, the Work Truck Attachments segment, which includes our operations that manufacture and sell snow and ice control attachments and other products sold under the FISHER , SNOWEX and WESTERN brands, and truck-mounted service cranes and dump hoists under the VENCO and VENTURO brands. Second, the Work Truck Solutions segment, which includes manufactured municipal snow and ice control products under the HENDERSON brand and the upfit of market leading attachments and storage solutions under the HENDERSON brand, and the DEJANA brand and its related sub-brands. For additional financial information regarding our reportable business segments, see Note 16 of the Notes to Consolidated Financial Statements of this report.

Within the Commercial Snow & Ice reporting unit in our Work Truck Attachments segment, we offer a broad product line of snowplows and sand and salt spreaders for light trucks that we believe to be the most complete line offered in the U.S. and Canadian markets. We also provide a full range of related parts and accessories, which generates an ancillary revenue stream throughout the lifecycle of our snow and ice control equipment. With the acquisition of Venco Venturo in 2025, we also provide truck-mounted service cranes and dump hoists, and related parts and accessories. For the years ended December 31, 2025, 2024 and 2023, 80%, 82% and 84% of our net sales in our Work Truck Attachments segment were generated from sales of snow and ice control equipment and truck-mounted service cranes and dump hoists, respectively, and 20%, 18% and 16% of our net sales in our Work Truck Attachments segment were generated from sales of parts and accessories, respectively. While we measure sales of parts and accessories separately from equipment, they are integrated with one another and are not separable.

We sell our snow and ice control products through a distributor network primarily to professional snowplowers who are contracted to remove snow and ice from commercial and residential areas. We have engendered exceptional customer loyalty for our products because of our ability to satisfy the stringent demands of our customers for a high degree of quality, reliability and service. As a result, we believe our installed base is the largest in the light truck market with over 500,000 snowplows and sand and salt spreaders in service. Because sales of snowplows and sand and salt spreaders are primarily driven by the need of our core end user base to replace worn existing equipment, we believe our substantial installed base provides us with a high degree of predictable sales over any extended period of time.

We believe that the Commercial Snow & Ice reporting unit within our Work Truck Attachments segment has the snow and ice control industry’s most extensive distribution network worldwide, which consists of approximately 3,000 points of sale. Direct points of shipment are predominantly through North American truck equipment and lawn care equipment distributors. Many of our distributors are located throughout the snow belt regions in North America (primarily the Midwest, East and Northeast regions of the United States as well as all provinces of Canada). We have longstanding relationships with many of our distributors. We continually seek to grow and optimize our network by opportunistically adding high quality, well capitalized distributors in select geographic areas and by cross selling our industry leading brands within our distribution network.

Quoted from the business section of this company’s 10-K filed February 24, 2026. Read the filing

General research only. Not personalized advice. Public filings may be delayed, amended, incomplete, or reflect positions that have changed since the reporting date.